Chaitra Sale ,Clearance Sale in Kolkata

The city of joy is known for its  larger than life festivities, and ‘Poila Boisakh’(Bengali New Year ) is the most sought-after festival after  Durga puja  in Kolkata. The Bengali New Year is greeted with  clearance sales, also known as the Chaitra Sale, in Kolkata markets and malls. This happens during  mid-April. Chaitra is  the last month of the Bengali calendar year.  It ends with lots of happy celebrations and buying new clothes for loved ones is an integral part.

Poila Boisakh Celebration

Bengal’s Year End  Clearance Sale

The markets in Kolkata also cash in on the shopping spree during March and the first two weeks of April. The markets and stores offer discounts of 10% to 60% as a Chaitra sale. This way, old stocks get cleared for local shop owners.The real fun lies in jostling queues, bustling markets and bargaining . There is no fun in online shopping. We have  compiled this comprehensive guide to give you some in-depth ideas on dos and don’ts for Chaitra Sale in Kolkata 2025.

Chaitra Sale

Chaitra Sale – New Market, Gariahat, and Hatibagan 

Do not underestimate the festive atmosphere and the spirit of Chaitra Sale. Traditional middle-class Bengalis  rely on  Chaitra sale for their home needs and daily wear clothing. Home linen such as curtains, bed sheets, cushion covers, several other household necessities  are available at bargain prices during this period.  So are  a great variety of summer-friendly cotton clothes at pocket friendly prices .   

Clearance Sale in Gariahat

The most prominent areas for Chaitra Sale are New Market, Gariahat, and Hatibagan, which are as vibrant as the Christmas markets of the West. The footpath stalls makes one  feel the pulse of the city with  people crowding the markets & the sellers raising their pitch.

 If there is any other excitement for Bengal after Durga Puja,  it is Poila Baisakh and the great Chaitra Sale. 

Thus, this festival is associated with a new start. Bengalis believe in following the rituals and making a fresh and joyful start to the Bengali New Year.

Subho Naba Barsha 

Clearance sale -Best Places to Shop 

The Chaitra sale and the offers apply to every local shopkeeper, but there are some more important  areas to shop from. The top local markets turn into the top Chaitra sale markets, and these are undoubtedly Gariahat, New Market, Hatibagan, Golpark, Esplanade, and some more.

New Market

If you admire casual cotton wear, you should certainly visit Gariahat. Here, you will  also find accessories that match your attire, such as trendy chappals and other fashion jewellery, at very  cheap rates. You can find zari work chappals that cost Rs 100/pair . For kids, Gariahat is the best shopping destination. Most local shops in Gariahat are centered on Rashbehari Avenue, Gariahat Mor, or the crossing.

Gariahat Market

If you are  from Kolkata, your shopping is incomplete without  a visit to New Market. It is one of the oldest shopping destinations  -the only yesteryear’s favorite shopping mall that still holds its place among young fashion lovers . You can shop for latest denim fashions starting with colored denims that range  from Rs 750 -Rs 800/pair, denim shorts that cost Rs 200-300/pair, and so on. For those of you who love to wear customized salwar suits or kurtas, you can buy dress material  that would cost Rs250/set

Another top destination for shopping is Hatibagan, which is overcrowded with young girls and teens who love to bargain their hearts out. You can buy jute fabrics at very reasonable prices here.

Another must visit shopping market in Kolkata is Golpark. If you’re a fashionista, then this is your call. You can find  stylish clothing , from beautiful floral tops that start at Rs 150/each  to designer cotton wrap skirts that cost between Rs 850/Rs1250 each.

Dakshinapen Shopping Center

The hottest shopping destination has everything for everyone. Traditional ethnic sarees from all corners of India and all kinds of fabrics  are found here.  You can also shop for beautiful Khadi outfits like Kurtas and Kurtis. Prints like Kalamakari block print palazzos and wrapper skirts are available at flat rates of Rs 200 to 400./piece

Kalamkari Block Plazzo

Regarding sarees, printed cotton and mulmul sarees are mostly in high demand among Bengalis during  summer months.Prices start at Rs 600/piece. The Bishnupuri silk or Patlipallu prints on soft mulmul are available for Rs 550/saree. Bomkai silk, a traditional saree from Odisha, generally looked upon as a prized possession because it is expensive, sells  from Rs.5000./saree. The last pieces for the year are put on display for Rs.2650/saree. Lucknow chikan dress materials are available at Rs. 300/ piece, phulkari and kachhi work dress materials are priced at Rs. 500-550 /piece.

Patlipallu prints

Apart from local markets, the malls in Kolkata offer 20 to 30% off on this occasion. Brands like Pantaloons, Fabindia , and Westside offer good discounts. These brands are not exclusive to  Kolkata, but they play their part to usher in an the bumper sales.

Men, typically wear ethnic dresses on the Bengali New Year , i.e, the  Panjabi (Kurta). It is a tradition to wear ethnic clothing on the first day of the year. You will  find this dress  in any local market, and it starts at Rs350/set.

Home Linen & Home Decor

Household items, be it doormats, curtains, pillowcases, or bed sheets, are in high  demand always. The middle-class population swears by the Chaitra sale in Bengal as it is  nothing less than a Pandora’s Box for them. And the best part is that the stock is not limited. There are plenty of options, be it dress material, home décor, or jewellery,  there are several  options flooding the shops and the streets.

 In Conclusion

In a nutshell, Chaitra Sale in Kolkata is an important event that is important to Bengalis  living in Bengal . They would like to follow traditions, having seen the older generation celebrate the festival with spirited purchases. You might feel you can get everything online, but buying, feeling the product  and bargaining in real life has a special joy.  Brave the scorching heart, and feel free to participate in this exciting festive vibe. And yes, don’t skip the incredible street delicacies after a wonderful shopping trip to  celebrate “Poila Boisakh”.